INSPIRE ACTION
Copy that blows the competition out of the water
Want to gain total clarity on your brand’s mission and one-of-a-kind, special-sauce-message?
Want copy that wins their hearts and makes you money — and leaves them wanting more?
Copy that builds authority and amplifies impact — and still sounds just like you?
Ahoy, matey! I’m the copy captain you’ve been looking for.
Join me, and I’ll chart a course through your purpose, your values, and your voice, so that your copy doesn’t just deliver a message — it creates a unique experience that captures attention and drives results.
"Michelle delivers superior brand copywriting services that elevate the communications my clients are investing in. She is hands down one of the best freelancers I've ever worked with because she is intelligent, creative, and understands how to craft masterful content that drives specific outcomes. I highly recommend working with Michelle!"
- Christa M. Thomas | President, Content by Christa
Choose Your Adventure
Welcome aboard. Tell me, what do you seek?
MESSAGE
IN A
BOTTLE
The Brand Guide
When you need a guide to tell you what to say — and how and when to say it — so that your team can communicate your value clearly, effectively, and authentically across your
online presence.
I’ll plumb the depths to discover what your prospects really want, and then I’ll spin a story that makes you impossible to resist. For biz owners looking for a deeper, more consistent brand experience that turns followers into superfans, this guide is your map and your compass.
RELEASE
THE
KRAKEN
Web Packages
When you’re ready to turn your website into a powerful, high-impact marketing machine that makes a splash — and makes you money.
I'll help you build a web experience that makes it easier for people to do business with you ... and harder for them not to. You’ll ignite growth with profitable web copy that pops off the page — and wireframes, brand messaging guides, and content strategy sessions that will help even the most ambitious seafarers conquer the briny deep without breaking a sweat.
THE
THREE-HOUR
TOUR
The Web Audit
When you aren’t quite ready for a full done-for-you copy quest, but need a web boost
and have no time to lose.
Your DIY(ish) guide to a powered-up website that sells: I’ll explore your site’s existing messaging and overall visitor experience, looking for opportunities for better engagement and clearer navigation. You’ll walk away with a greater understanding of your brand impressions, fresh, conversion-focused headlines, an outline of how and where to punch-up your existing copy,
and more.
ENLIST A PRIVATEER
À La Carte Copy and Editing Services
When you want polished, persuasive words that wield your brand’s story to help you turn
leads into loot.
You’ll kick back with a bottle of grog while I whip up the words that get your prospects' attention, resonate with their values, and make ‘em take action. Product descriptions that entice, landing pages that convert, must-read emails that engage, entertain, nurture, and more — Land Ho!
HOIST
THE
COLORS
Welcome Email Packages
When you want to captivate new leads from the moment they step aboard, fast-track them along the customer journey, and lay the foundation for long-term loyalty.
I’ll help you signal the start of an exciting adventure with expertly-crafted emails that incite action, weave seamlessly into your brand narrative, and keep subscribers coming back for more. You’ll raise anchor with stories that enthrall, lead magnets that beckon, opt-in landing pages that seal the deal, and more to set you on the right course for conversions and lasting connections from the very first voyage.
Build an Experience
Ready to fuel business growth with words that rake in the booty?
Drink up, me hearties, yo ho!