STAND OUT.
WIN HEARTS.
MAKE BANK.
Flourish your business with powerful brand storytelling that enchants, persuades, and converts.
STAND OUT.
WIN HEARTS.
MAKE BANK.
Flourish your business with powerful brand storytelling that enchants, persuades, and converts.
You’ve got what it takes to make it BIG.
It’s taken a lot of blood, sweat, and tears to build your business to what it is today, but now you’re ready for a new phase of growth ... and you know in your soul that you have the skills, drive, and passion to get there.
But with a to-do list as long as your arm and a swarm of new ideas buzzing in your brain, the list of what you don't have grows by the day ...
... liiiiiike a website that clearly defines your value and drives consistent sales…
… or the inside scoop on exactly how to get your prospects to fall head over heels for your offerings …
… or resources to waste on marketing moves that don't get the job done …
What you need is a marketing partner — a right-hand gal to help you light a fire under your business with finely-tuned brand strategy and copy that gives you:
A distinctive message that helps you cut through the noise and dazzle in a crowded market
More of your best-fit, dreamboat, A+ clients
and customers
Harmony between your vision, purpose, offerings, and outreach
*Ahem*
I'm Michelle, and I launch entrepreneurs, small businesses, and visionary change-makers to new heights with transformative brand clarity and high-impact messaging
that sizzles and sells like hotcakes.
*Ahem*
I'm Michelle, and I launch entrepreneurs, small
businesses, and visionary
change-makers
to new heights with
transformative brand clarity
and high-impact messaging
that sizzles and sells like hotcakes.
"A master of her art ... Michelle is to copywriting what Tupac is to rap."
- Katie Crane | Elevate Marketing & Design
Vivid, empathetic storytelling that makes your brand human.
Storytelling is an ancient and universal human experience.
Because our brains are hardwired to rely on story to make sense of the world around us and form bonds that give our lives richness and depth, this shared bit of humanity has helped us survive and thrive throughout history — from cave paintings to Shakespeare to the silver-screen epics Star Wars and The Brave Little Toaster.
And while storytelling for business doesn't look quite like a campfire yarn, the science is the same:
Brands who build context and meaning into their messaging make it easier for customers to see the value they offer and connect on a deeper level.
(Of course, s'mores are absolutely always welcome. I hope that goes without saying.)
This means that, in the right hands, your brand’s purpose and core values can be amplified to:
Make your brand
pop off the page
to become more relatable, likable, and memorable
Paint a picture
that draws in ready-to-buy customers and fosters
brand fandom
Strengthen your credibility
as a brand that cares about more than profit alone
It was a dark and stormy night…
Boost profit
...I mean OBVIOUSLY we still want that, too
Because whether your business is B2B, B2C, B2G, B2XYZ ... when you get right down to it, we’re all really B2H: Business to Human.
This means that, in the right hands, your brand’s purpose and core values can be amplified to:
-
![]()
Make your brand
Pop Off The Page
to become more relatable,
likable, and memorable -
![]()
Paint a Picture
that draws in ready-to-buy
customers and fosters
brand fandom -
![]()
Strengthen Your Credibility
as a brand that cares about
more than profit alone -
![]()
Boost Profit
...I mean OBVIOUSLY we still
want that, too
Because whether your business is B2B, B2C, B2G, B2XYZ ... when you get right down to it, we’re all really B2H: Business to Human.
It was a dark and stormy night…
Unputdownable message.
Unstoppable growth.
When you ditch that bone-dry boilerplate copy in favor of words that illuminate how your business works toward a greater purpose every time it delivers on its promise,
you won’t just sell more; you’ll inspire.
You'll build community. You'll generate a loyalty loop that ensures customers keep coming back
to you, again and again (and again).
And you'll build a flourishing business.
Make your brand a bestseller.
Looking for a way to confidently convey your unique value, grow your audience, and gain a competitive edge?
Ready to ramp up your business with a tangible brand experience that builds emotional connections and delivers real results?
Then stop talking to your audience about the passion behind what you do.
Let's make them feel it.
The Plot Thickens
Words, dreams, egos, and the occasional runaway horse.
Nestled comfortably in your inbox in their favorite fuzzy socks, my emails are on a quest to help you build a thriving business.
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